POSTED: Wednesday, October 17, 2012 - 10:00am
UPDATED: Wednesday, October 17, 2012 - 1:57pm
BATON ROUGE, LA (NBC33) — Finding new music isn’t necessarily a hard task these days. You can search Pandora or Spotify stations, ask friends on social media for suggestions, or just ask your best buddy Google. But what about that rare individual who not only wants to socialize with real people in the real world, but doesn’t necessarily want to wait until the late hours of the evening to stand in a smoke-filled bar after paying a cover charge at the door?
If you’re that rare type of person, keep reading, you’ll enjoy this story.
Sound Swap II, an event organized by American Thrift , will take over Radio Bar beginning at 6:00 p.m. on Thursday, Oct. 18.
“We intentionally produce mostly early events,” Barrett Black, American Thrift, said. “When you begin at 10:00 p.m. or later, you limit the number of people able to go because of their family/work/etc. responsibilities. We want people to be able to work, spend time with their families AND ROCK!”
Although this will not be a live performance, those who attend will gain the chance to sample new music from four bands with Louisiana roots: Au Ras Au Ras, Brass Bed, Generationals, and Harlan.
“Live music certainly is, and historically has been, the fundamental way of promoting one's work as a musician and making a living doing it,” Jeff Roedel, American Thrift, said. “Still, at the end of the day, the biggest promotion for a band's music is a band's music.”
Whether you end up liking the music or not, the goal of the evening is not to force you to buy merchandise or even an album. Rather, American Thrift is simply seeking new ways to enhance our local music scene.
“A music community is comprised of all sorts of people: musicians, listeners, venue owners, talent buyers, promoters, event producers, sound engineers, etc.,” Black said. “Our hope is that folks in BR will take ownership of our scene, not complain about ‘the curse’ etc. and together make something happen that we are proud of.”
“Selfishly, I'd like to meet more locals who love the kind of music I do and who are excited to support talented artists who are really their neighbors, their brothers and sisters, putting themselves and their art out there for others,” Roedel added. “American Thrift is all about building community. Fortunately for us, music has always been a fantastic way of doing that. We're seeking the seekers. And having fun doing it.”