'Zhu Zhu Pet' is Hot Christmas Toy
POSTED: Thursday, December 3, 2009 - 12:19pm
UPDATED: Thursday, June 3, 2010 - 11:59pm
As fast as you can say Zhu Zhu Pet, Cepia Toy Company is making them and people are buying them. In fact, getting your hands on just one Zhu Zhu Pet these days is a bit of a rat race.
"We are the number one toy right now. I know Times Square Toys R Us had a separate line and handed out tickets for people looking for Zhu Zhu Pets," said Natalie Hornsby, Director of Marketing Strategies. It comes as a surprise to many, the most wanted toy in the land this year was born behind these glass doors in Clayton, Missouri.
"Are you based in New York? Are you based in LA? Are you based in Chicago? No, we're in St. Louis, Missouri." 16 employees work here. Lately, this small business is fielding thousands of phone calls, E-mails, letters, even people knocking on their door, all wondering...
"Where's the distribution? What's going on? The product is out there, but... the demand for a product like this hasn't been around for a really long time so truly millions have been sold." Each Zhu Zhu Pet comes with a different name, symbol, and even its own voice. And all of the voices, by the way, are from the employees in this office.
Cepia Toys promises millions more Zhu Zhu Pets to be made so everyone can have one. They can be found at Hallmark, Target, Toys R Us, and Walmart.