Jazzmen taking Louisiana rice global

POSTED: Thursday, May 13, 2010 - 5:35pm

UPDATED: Friday, June 4, 2010 - 12:00am

Jazzman Rice is pushing its way into the U.S. rice industry.

The LSU Ag Center is behind the new variety of aromatic rice.

As our Tyler Gamble reports, it could become a serious competitor on a global scale.